Synergy: Connections & Intersections

Our theme, Synergy: Connections & Intersections, was about highlighting the entrepreneurship, problem-solving, and creativity in the Gainesville and UF community. The conference consisted of a 3-day event that included an in-person pre-fest night and a 2-day virtual conference with 10 incredible speakers!

As the Creative Director, my goal was to create a conference branding that showcased the concept of many parts coming together to create a single, stronger whole. I designed all the social promotion graphics, event materials, and merchandise. My brand guide was later used by the stage designers to create the stage design and other interactive decor.

Creative Direction
Branding
Digital Design
Print Design

Credits

Hype video and photography: Eli Nino (Co-Creative Director)

Stage design: Grace Korsmo and Laurel Arnold

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